"It's all about the idea."
Welcome to the first edition of The Power of Ideas!
“In conceptual art the idea or concept is the most important aspect of the work.
When an artist uses a conceptual form of art,
it means that all of the planning and decisions are made beforehand and the execution is a perfunctory affair.
The idea becomes a machine that makes the art.”
Below are some great examples of conceptual photography to inspire you. Enjoy!